Blog Post Archives

Posts Tagged “LinkedIn”

Finding Your Purpose

Posted on by Tracy in business, Challenge, communicate, Connect, entrepreneur, Facebook, focus, goals, Grow, growth, Planning, Social Media, socialmedia, Success, Twitter, Vision Board | No Comments

Where do you begin? So, you have a fantastic idea for a business.  You are over the moon about it and start telling everyone about it, announcing it on Social Media, reserving the URL, creating a Facebook Page…the whole works.  Then a week later, you have a different idea, a different direction you want to go.  So… you start chasing that dream. Maybe this happens a few times. Guess what?  You are not alone.  Many people do this over and over until they find their true purpose… what actually will excite them for the long haul. Throughout the years, I have asked people if they know their life mission.  I have received an array of answers.  When I ask specifically if they are fulfilling their mission by doing what they love career-wise, I get one of two answers:  “yes” or “no”. The “no” people tell me they work so they …

Are You Leaving Them Clueless?

Posted on by Tracy in Alaska, Anchorage, business, Facebook, growth, Social Community, Social Media, Success | No Comments

When I get hired to coach or consult a person or a business, the first thing I do is go to any place where they could give me information about what they do.  Any place that they can promote the business or company, ie; Twitter, LinkedIn, blog/website… any and ALL Social Media profiles. The goal is for someone to be able to quickly identify what you do, what products you sell, and how they may get a hold of you if they need your product or your service.  Quick is KEY. We live in a very LOUD digital world where things move at lightening speed. People don’t like to have to search for something.  You can be intriguing, just don’t be secretive and leave people questioning what you do or who you are. So….don’t lead them on a rabbit trail.  If you do, they may not go down that trail, but …

Stop Ignoring Them?

Posted on by Tracy in Alaska, business, communicate, Connect, entrepreneur, Facebook, Grow, instagram, linkedin, Social Community, Social Media, Social Media Tribe, socialmedia | No Comments

Social Media can be tricky, however once you get the basics rules down growth is endless! Over and over and over I see this mistake being made on Social Media.  The mistake that could grow a companies following and their life. I share this from personal experience, watching and working with countless businesses.  It is usually the very first mistake I discuss when coaching and consulting.   When people start taking these simple actions, they are often blown away with the power they provide. Curious? Let me explain with an example.  You enter an elevator and someone says hello, and asks you how you are.  You ignore that person.  You then go to the grocery store, and the cashier asks you a question, again, you ignore that person. Hmmmm…..how do you think the person feels?  How would or could a person function in life doing this?  They probably would not …

Facebook Advertising: What It Means For You And Your Business

Posted on by Tracy in Advertising, business, Facebook | No Comments

Happy March!! How is your business growing today? Have you tried carousel, video or Instagram ads on Facebook? Each month, we use Facebook and Twitter ads to help clients build their businesses. My team has a client that offers their customers a monthly promotion. In January, an Alaska Tracy team member suggested trying carousel and Instagram ads Results: The company’s overall ad campaign ‘reach’ increased by 37% from the previous month! With only an additional $100 spent on ads, their promotion generated 25% more in sales for January!!! This is very exciting! The beautiful thing about Facebook (and Twitter) is the ad campaign analytics they provide. As always, numbers tell the true story. Power Editor, Facebook’s third party app, tends to be more strategic in selecting what audience an ad will be targeted to and in tweaking it to get the most ‘reach’ for the least dollar amount per click.  Here’s an example of numbers telling the story: just last night I was able to look at …

How I Became Successful

Posted on by Tracy in business, entrepreneur, Facebook, focus, goals, linkedin, Social Community, spiritual experience, Twitter, Uncategorized | No Comments

“Strive not to be a success, but rather to be of value.” –Albert Einstein What does success mean to you?  To me success is following my heart.  In doing so, I have been able to create a heart centered business.  When I follow my heart, I am able to be useful to others.  When I am of use to others all sorts of opportunities become available (including money).  If I continually think about what is in it for me and how can I get MORE, business and life become a struggle. About eight years ago, I sold a mobile dog grooming business that I had started in Anchorage, AK. My husband and I had hit a little bump in the road of life and I got busy looking for a new career. My background was marketing and sales. My heart and soul fought what I was doing entering a real estate career… and yet… …

Asking!!!! Yes, It Works!

Posted on by Tracy in business, Uncategorized | No Comments

Are you that person that automatically adds people to your email list, or groups you think a person might be interested in without asking their permission first? I get it. You want to build your email list, grow your following …ultimately grow your business and your pocket book. Want to know a secret?  Taking the time to ask permission first is a fantastic way to create relationships!!!  Granted, this way takes more time, as it actually involves reaching out to that person(s), one person at a time. But, I promise, it is SO worth it! Here is how it works.  Facebook and LinkedIn have groups that you can be a part of.  You can also be the facilitator (leader) of that group.  So, here is an example:  I send you a friend request (or a connection request) because I see that you are in a business that I market to.  Let’s say …

5 Key Steps to Social Media Success

Posted on by Tracy in business | No Comments

After an hour consultation with a business owner yesterday, I am again reminded that many businesses do not have a clue about the benefits of Social Media and the impact it can have on their overall growth. Here are 5 key steps that you can do today to start growing a social media ‘tribe’ that can grow your business. 1.  Pick one social media platform ie; Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and spend 15 minutes five days a week learning how to use it. Do this for 3 weeks. 2.  Follow, like, connect with the gurus using that platform in your industry. Watch  what they are doing and do what they are doing (without copying).  Ask them questions with an open mind that you will learn from them.  Many times people feel too competitive to do this.  Realize there is enough business to go around…if you can’t do this look …

One Simple Way to Build Community

Posted on by Tracy in Social Media Tribe, Uncategorized | No Comments

The theme I am noticing from clients and from within my own life this week seems to be the question: “How do I grow my community?”  Oh, the answers that I have for friends and clients alike are quite simple, yet often not so easy to do and do consistently. In my experience and according to countless others who have gone before me, this one strategy works in growing a happy, joyous and prosperous lifestyle 100% of the time. Ready? Here it is…….be a GIVER, not a taker.  How will you know when it is working? Your focus will shift and others will start to enter your mind more and more.  You will eventually attract the exact community that you are wishing for. When we remove the focus from “what can I get out of this,” to “how can we give back to businesses, people, and the communities we live in,” we are able to attract others into our own worlds.  We are able …

What You See is What You Get

Posted on by Tracy in blogging, Facebook, google+, importance, instagram, linkedin, photos, Social Community, socialmedia, tagging, Twitter, Video | No Comments

Everyone is confident in their first amendment right: freedom of speech, religion and press, but just because you’re allowed to say and publish something, doesn’t mean it’s always the best idea to do so. With the Internet excessively progressing over time, more opportunities for self-portrayal become available for anyone and everyone to view. And it’s these new social networking sites, such as Facebook, Twitter, Instagram and blogging sites, that have the power to exploit people in ways that can haunt them forever. There are those pictures of the beer pong table from college, or that crazy spring break trip with a group of friends that was too much fun to not share with everyone on your Facebook friends’ list, but what about a potential future boss scrolling through those? Some of us are victims of excessive tagging. If you’re a Facebook fiend, you know what I mean… you go to …

Simple LinkedIn Tools to Increase your Business

Posted on by Tracy in business, Grow, growth, linkedin, Social Community, Social Media Tribe, Success, Uncategorized | No Comments

These three simple tools can generate more business for you today!  Implementing these tools will take you 30 minutes to one hour (depending on your photo and resume). By generating more leads, you will create more clients/customers and the end result, more income! Social Media is all about ‘Humanizing,’ connecting and building relationships with other humans to create long lasting contacts and referrals.  These tools are a simple ways to start ‘Humanizing’ today via LinkedIn today. For more tips and tools on growing your Social Media Community schedule a free consultation with Alaska Tracy today!

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