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Posts Tagged “success”

What Your Mission and Vision Statements Can Reveal About Your Business

Posted on by Tracy in accountability, Alaska, business, Coaching, entrepreneur, focus, foundation, goals, growth, Mission Statement, Social Media, vision, Vision Board | No Comments

When I first thought of creating a business in 1999, I hired a business advisor to help me get the business off the ground. The first steps seemed so painful at the time. I had never owned a business and had many fears. The business advisor’s job was to see to it that I was serious about the business – that I was ‘willing to go to any length’ to make the business work, run, grow and succeed. Success was defined by paying my bills, growing a savings account, and enjoying what I was doing, both personally and business-wise. The first and most important task was the business plan. Today, in coaching sessions with my clients, I recommend that they create a Vision Board. The reason is that Vision Boards are creative and visual, and, essentially, your business plan laid out.  I use colors, i.e. markers, colored stickies, stickers, anything to create fun and flowing visions. My Vision Board for 2016 hangs on my office wall for me to see …

Secrets Revealed By Land’s End Resort

Posted on by Tracy in Alaska, business, entrepreneur, focus, foundation, goals, interview, Mission Statement, Success, Vision Board | No Comments

Start Play I had the privilege of interviewing Land’s End Resort Sales and Marketing Director Mike Dye on Biz Vision with Alaska Tracy Podcast. Remember to download Alaska Tracy’s Free Gift at the end of these show notes! To be perfectly honest, I was a little nervous about this interview as Land’s End is well known to Alaskans as being the go-to place when staying in Homer. Alaskans provide 50% of their business! Land’s End location is perfectly situated at the end of the Homer Spit. The views of the ocean and mountains are priceless. I was fortunate enough to capture this moonrise from our bedroom (photo above)! What a pleasant surprise it was when I met with Mike. I had asked him if he would talk about Land’s End Mission and Vision statements and share three to five secrets to Land’s End success. When I sat down to talk …

Finding Your Purpose

Posted on by Tracy in business, Challenge, communicate, Connect, entrepreneur, Facebook, focus, goals, Grow, growth, Planning, Social Media, socialmedia, Success, Twitter, Vision Board | No Comments

Where do you begin? So, you have a fantastic idea for a business.  You are over the moon about it and start telling everyone about it, announcing it on Social Media, reserving the URL, creating a Facebook Page…the whole works.  Then a week later, you have a different idea, a different direction you want to go.  So… you start chasing that dream. Maybe this happens a few times. Guess what?  You are not alone.  Many people do this over and over until they find their true purpose… what actually will excite them for the long haul. Throughout the years, I have asked people if they know their life mission.  I have received an array of answers.  When I ask specifically if they are fulfilling their mission by doing what they love career-wise, I get one of two answers:  “yes” or “no”. The “no” people tell me they work so they …

2017 Mantra

Posted on by Tracy in Alaska, goals, growth, Inspiration, Love | No Comments

Secret Agent of God For many years past, I used one word as a mantra for the upcoming year.  The word gets written on my vision board, on my whiteboard, in my planner, anywhere that helps me to visualize the word throughout the year. This year, four words have chosen me!  They came to me over coffee with friends in Maui.  Someone tossed out the words “Agent of God”… I tossed in “Secret Agent of God”.  It stuck and has stayed with me since returning home in Anchorage. What these words mean to me: to practice random acts of GIVING without sharing with the world the good deed.  Setting an intention to practice daily acts of kindness with no one knowing. When getting annoyed by the behavior of someone over the last few weeks, a little voice in my head said, “what would a Secret Agent of God do in …

The Ripple Effect

Posted on by Tracy in Alaska, Inspiration, life, Love | No Comments

“Be the change you wish to see in the world.” –Ghandi As I was getting twisted up about the state of the nation and watching all the mean, angry, fear-driven posts on social media from friends and colleagues, I had an epiphany: I can choose to be the change. So last week, I practiced coming from a place of love… creating the Ripple Effect. Even when I felt angry and scared, I practiced love. Granted, I am no saint and this task was not easy. I practiced. It all started with dropping my SUV off at the Ford dealer in town.  I have had the worst experience there the last two times, so I went into the customer service center with a big ol’ chip on my shoulder. But from somewhere deep within my soul, I remembered I was going to practice love.  Oh, how I wanted to go the …

Why Aren’t You Asking Permission?

Posted on by Tracy in Alaska, Anchorage, business, Coaching, communicate, Facebook, Grow, Social Community, Social Media, Success | No Comments

So… I guess you now know one of my pet peeves?  Yup, getting automatically added to a Facebook Group. I think that people don’t realize all of the amazing business growth opportunities that come with asking people to join a Group first.  Are you in this category?  Well, good news! I am going to share some benefits of asking permission before assuming everyone wants to be in your Facebook Group! Why create a Facebook Group when you already have a Facebook Business Page?   A private group can add value to a program or special product you have. It offers exclusivity to your potential customers or clients that could become buyers of whatever offering you have.  Maybe you create a Group for a certain event and do a Facebook Live from the actual event. No matter what your Group is for, you can set it to be private or public. …

Are You Leaving Them Clueless?

Posted on by Tracy in Alaska, Anchorage, business, Facebook, growth, Social Community, Social Media, Success | No Comments

When I get hired to coach or consult a person or a business, the first thing I do is go to any place where they could give me information about what they do.  Any place that they can promote the business or company, ie; Twitter, LinkedIn, blog/website… any and ALL Social Media profiles. The goal is for someone to be able to quickly identify what you do, what products you sell, and how they may get a hold of you if they need your product or your service.  Quick is KEY. We live in a very LOUD digital world where things move at lightening speed. People don’t like to have to search for something.  You can be intriguing, just don’t be secretive and leave people questioning what you do or who you are. So….don’t lead them on a rabbit trail.  If you do, they may not go down that trail, but …

Stop Ignoring Them?

Posted on by Tracy in Alaska, business, communicate, Connect, entrepreneur, Facebook, Grow, instagram, linkedin, Social Community, Social Media, Social Media Tribe, socialmedia | No Comments

Social Media can be tricky, however once you get the basics rules down growth is endless! Over and over and over I see this mistake being made on Social Media.  The mistake that could grow a companies following and their life. I share this from personal experience, watching and working with countless businesses.  It is usually the very first mistake I discuss when coaching and consulting.   When people start taking these simple actions, they are often blown away with the power they provide. Curious? Let me explain with an example.  You enter an elevator and someone says hello, and asks you how you are.  You ignore that person.  You then go to the grocery store, and the cashier asks you a question, again, you ignore that person. Hmmmm…..how do you think the person feels?  How would or could a person function in life doing this?  They probably would not …

Combating Head Chatter

Posted on by Tracy in Anchorage, business, Challenge, entrepreneur, lifestyle, Motivational tools from Alaska Tracy's tool kit~, struggle, Success | No Comments

Working alone as an entrepreneur or business owner can be challenging.  Often times it’s the ‘head chatter’ that makes for the challenge. How do you combat your ‘head chatter’? Here are several tools that have worked and continue to work for me: 1: Take a Personality Test.  Doing this can give you some insight into how to best complement your personality type so that you can keep your ‘head’ in check. Introverts and Extroverts need different activities to get inspired or motivated and knowing which type of personality you are is a fantastic place to start!  I spent years doing things that didn’t suit my personality type and was often exhausted and had body ailments that could have been avoided. 2. Meditation.  Meditation is all about quieting the mind – not stopping the mind, but slowing it down. Learning to slow down and listen to what our bodies and our hearts are telling us will allow us to give ourselves …

3 Essentials to Remember When Starting a Business

Posted on by Tracy in Advertising, Alaska, Anchorage, business, entrepreneur, foundation, growth, Success, Uncategorized | No Comments

Starting a new business can be overwhelming – so many things to learn and so much to do to assure that day-to-day operations run smoothly! There are so many details and things that have to happen just to open the doors…and then there’s the marketing piece, not to mention the money that seems to fly out of your bank account every time you turn around. It really can be overwhelming and exhausting!   There are three essentials you must remember to do once you have your business license in hand and all the legal documents completed.  These essentials are the brick and mortar of your business and can be done right away, but can also be added on to later down the road. Here you go …. Alaska Tracy’s weekly business tip from the woods (click on the photo)!  

Facebook Advertising: What It Means For You And Your Business

Posted on by Tracy in Advertising, business, Facebook | No Comments

Happy March!! How is your business growing today? Have you tried carousel, video or Instagram ads on Facebook? Each month, we use Facebook and Twitter ads to help clients build their businesses. My team has a client that offers their customers a monthly promotion. In January, an Alaska Tracy team member suggested trying carousel and Instagram ads Results: The company’s overall ad campaign ‘reach’ increased by 37% from the previous month! With only an additional $100 spent on ads, their promotion generated 25% more in sales for January!!! This is very exciting! The beautiful thing about Facebook (and Twitter) is the ad campaign analytics they provide. As always, numbers tell the true story. Power Editor, Facebook’s third party app, tends to be more strategic in selecting what audience an ad will be targeted to and in tweaking it to get the most ‘reach’ for the least dollar amount per click.  Here’s an example of numbers telling the story: just last night I was able to look at …

How to Create the Perfect 2016

Posted on by Tracy in accountability, business, vision | No Comments

Well hello and happy 2016!!!! What are your hopes and dreams for this amazing new year? Are you confused where to even start with your 2016 planning?  I want to share a formula that has worked for me and millions of others.  I have read numerous books and had amazing coaches teach me their tools for this process.  Ready? Grab a pen and paper and let’s go!!!! The formula or process is vision work!  I have proof that this process really works, as the visions I have put on paper continue to happen and the result is continued growth in my life!  I have practiced and continue to learn more about  vision work over the last 5 years. Here we go!! Pen and paper is essential when starting the process.  Often times I get the large paper stickies that I can hang on my office wall.  Each paper has a …

The Impact of Business Cards

Posted on by Tracy in business, growth | No Comments

Do you have a habit of collecting business cards? Do they sit in a pile on your desk until eventually you get tired of looking at them and toss them? You know you really should do something with them ……but what? Here is a simple plan for you that will actually grow your database and your business.  Schedule thirty minutes, 3 times a week, to pick up the phone and contact these wonderful people that gave you their cards.  Scared? Not sure what to say?  I am going to give you the script.  The most important thing to remember is to keep the call simple and quick. Script:  Alaska Tracy (AK T): Hi Mary, this is Alaska Tracy, Tracy Williams, is this a good time?   Mary: Hi, Tracy! Yes, I have 2 minutes!  AK T: Great! 2 minutes is perfect!  I got your business card a while back at …

Out of the Box – Again!

Posted on by Tracy in communicate, Connect, Gratitude, Grow, growth, life | No Comments

I was asked to be on a committee to help put together a community Art Block Party. I said yes, and did not really know why as I have never thought of myself as an artist. I got to spend time with very creative people from my community that I had not known until volunteering. The event took place last week. At the event, I started thinking (which can often be scary) what the heck am I doing here, I am not an artist. These people are all super talented painting, doing, creating ArT! My husband showed up and we walked about looking at all the booths, I even picked up a paint brush and painted. I told him my thought…and he said yes you are an artist. You are always painting our home, you are writing a book and you are the last to know you are an artist. …

Success via Twitter

Posted on by Tracy in socialmedia | No Comments

One of the benefits of Twitter in my biz (and life) is this amazing connection to people all over the globe! When I speak about humanizing businesses via Social Media / Marketing, people ask me all the time- “but really, how has Twitter put money in your pocket”? I LOVE that question! One example; I had a potential new client seek out our services, this client was rather large involving 5 businesses. I was ‘stuck’ and a bit fearful on my proposal and moving forward. One of my Twitter connections is a biz consultant on the East Coast. Because of Twitter we have built a relationship. I was able to reach out to him via the old PHONE and discuss ways to prepare the proposal. His help was invaluable, as is his continued support on Twitter that is helping to grow me my business. Twitter has increased my data base, income, …

5 Key Steps to Social Media Success

Posted on by Tracy in business | No Comments

After an hour consultation with a business owner yesterday, I am again reminded that many businesses do not have a clue about the benefits of Social Media and the impact it can have on their overall growth. Here are 5 key steps that you can do today to start growing a social media ‘tribe’ that can grow your business. 1.  Pick one social media platform ie; Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and spend 15 minutes five days a week learning how to use it. Do this for 3 weeks. 2.  Follow, like, connect with the gurus using that platform in your industry. Watch  what they are doing and do what they are doing (without copying).  Ask them questions with an open mind that you will learn from them.  Many times people feel too competitive to do this.  Realize there is enough business to go around…if you can’t do this look …

Don’t Forget to Ask

Posted on by Tracy in socialmedia | No Comments

Oh, the mystery of Social Media! How does one use social media to attract clients, customers, and buyers as a means to sustaining one’s livelihood? I was on a coaching call with an entrepreneur yesterday. As I was reviewing her Facebook business page, I noticed that she was attracting thousands of followers and generating hundreds of comments, likes and shares on each of her posts!   I usually don’t see this kind of action on a business page and was thrilled for her! I then asked the question: “How are your sales via Facebook?”  Dead silence followed. She said that she had sold only two products via Facebook in over a year. I asked her if she wanted to know the secret to getting more sales via social media and, of course, she said “Yes!” I told her that she must begin to ASK people to buy her product! If she asked and also provided her customers with directions to her product’s landing page, I knew she would see …

One Simple Way to Build Community

Posted on by Tracy in Social Media Tribe, Uncategorized | No Comments

The theme I am noticing from clients and from within my own life this week seems to be the question: “How do I grow my community?”  Oh, the answers that I have for friends and clients alike are quite simple, yet often not so easy to do and do consistently. In my experience and according to countless others who have gone before me, this one strategy works in growing a happy, joyous and prosperous lifestyle 100% of the time. Ready? Here it is…….be a GIVER, not a taker.  How will you know when it is working? Your focus will shift and others will start to enter your mind more and more.  You will eventually attract the exact community that you are wishing for. When we remove the focus from “what can I get out of this,” to “how can we give back to businesses, people, and the communities we live in,” we are able to attract others into our own worlds.  We are able …

Measurement of Success

Posted on by Tracy in entrepreneur, Uncategorized | No Comments

Author: Nicole Forto Success is often defined as the accomplishment of an aim or purpose, an attainment of one’s goals and dreams. However, I have come to learn that success isn’t just the accomplishment of one’s dreams. A person is not born with success. Nor is it something that is thrust upon you due to wealth, strength, intelligence, or beauty. Rather, success is earned through rigorous effort. I define success not by the accomplishment at the end of the game, finish line, recital, or test but by the long journey I take to get there. Mushing has shown me that to be a success doesn’t mean you have to be a first place champion. It has shown me that believing in yourself and pushing through the good and bad times is where you measure how successful you are. Whether I was coming in first on the racing finish line or …

Three Actionable Ways To Rock 2015

Posted on by Tracy in accountability, business | No Comments

It is the end of 2014, the end of my second year as the owner of Alaska Tracy, Social Media / Marketing Strategist.   There is so much happening in business and personal life as these next few weeks unfold.  Do you feel all the energy in the air right now? I would love to share with you what has made my business a success over this last year, as well as each business I have owned. My goal: to give you HOPE for a prosperous, joy filled 2015! 1. Create a business plan.  Keep it SIMPLE!  How many times have you heard that and sat and contemplated creating your business plan?  Wonder where to begin?  What numbers to write down?  How to attract new clients?  I have a simple method to the crazy thoughts in your head.    Take out a piece of paper and set a timer for …

Exclusive Guide to Your Successful Biz! (part 2)

Posted on by Tracy in business, focus, foundation, goals, Grow, growth, Mission Statement, Success, Uncategorized | No Comments

Creating and succeeding in business.  The things that you will not learn in college to help you move forward with and in your business! Create a solid foundation that will stand the ups and downs of business start up and ownership.  A business plan is the first step.  This will give you guidelines for budgeting, upfront capital, your mission (or purpose), and a detailed timeline of what needs to happen to make this a reality.  Business plans are fantastic for the established business as well.  They give the business a yearly road map.  A formula for success each year. I am here to be your business guide.  Send me an email AlaskaTracy@gmail.com Let’s create your successful business, your fulfilling life!

The POWERFUL Gift of SAYING NO

Posted on by Tracy in Coaching, communicate, dogs, Facebook, Facebook Tools, growth, Social Community, socialmedia, Success | No Comments

Are you building a business and have not a clue how to meet people and get leads? Maybe you say yes to groups that meet once a week or once a month. Maybe this works for you and you love the socialization. Maybe you, like me, have a hard time connecting, you feel drained after these events, you do not feel that you want to refer some of these folks. However, you feel obligated. You ALWAYS feel obligated… so you keep saying YES. You say yes and your stomach churns. Voices run around in your head saying, “Why did I commit to this?” “Why do I go to this every week and feel this way?” “How else would I make connections?” “I must force myself to do these events and continue to hope for referrals.” I have news for you! It is ok to pause before saying yes. My rule …

Are You Living Your Purpose?

Posted on by Tracy in authentic, business, focus, growth, life, Love, peaceful, spiritual experience, Success | No Comments

By Jenna Gessay Yes, you have a reason for being, and believe it or not, you already ARE it. You may have not yet chosen, however, to express it in a way that truly supports your highest good. That’s okay. That’s what human life just may be about – finding that alignment, and dancing in harmony with it. I am a person who believes we are all connected and one with the divine, and that there is a special imprint, as unique as a fingerprint, woven through our being. That blueprint on our souls, the divinely inspired “why” we are here, can be called our purpose. In my opinion, our purpose isn’t to “do” anything specific. Our purpose is literally to BE THE LIGHT THAT WE ARE. Our mission is to embody our divine light, and to bring it to the world through our own expression and unique offering. Often this …

Low on Dough?

Posted on by Tracy in business, Challenge, communicate, Connect, Facebook, google+, Grow, linkedin, Social Community, Success, Twitter | No Comments

New biz gotcha’ overwhelmed? FIVE Simple Inexpensive Social Media Tips for you to DO Now ~ Tips that will save your pocket book,  your hiney and keep you moving forward. 1.  Acknowledge anyone that LIKES, follows, comments, shares, retweets, or pays any attention to you on any of your Social Media Platforms (unless they are scary, stalkers).  Reach out and engage with a ‘thank you.’  Follow them back, watch and learn from them.  Pay attention to ‘them.’  The more you acknowledge them, the more they will keep watching and acknowledging you. 2. Learn only one Social platform at a time ie; Facebook, Twitter, LinkedIn.  My experience with trying to grow more than one platform at a time;  OVERWHELMNESS’ – which leads to doing nothing, or napping.  Keep it simple and FUN! 3. DM (direct message) fans/followers and ask questions about their biz, their lives pertaining to their social shares. Example …

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Living Authentically Month 2

Posted on by Tracy in authentic, Coaching, communicate, Embrace, Facebook, goals, Gratitude, Grow, growth, Love, miracles, struggle, Success | 5 Comments

On April 1st, I made my Authentic Announcement taking my very own leap of faith. Although real estate had been good to me, I felt my truth calling me to help the business owner or entrepreneur find his or her own Authentic truth. Even two months ago, I had no idea that this would be my path.

Giving Universe

Posted on by Tracy in Success | 1 Comment

Formula for Success Do you believe the Universe can GIVE YOU exactly what you want?   Here are the KEYS for this SUCCESS: Grab a pen and paper.  Not your computer an actual PEN & PAPER! Write down your DESIRES.  ALL of them.  Even if they seem WAY OUT THERE!  Go ahead and write them down anyways.  ANYTHING you desire put it on paper. Now, hire a mentor, coach, or a business advisor (maybe you have someone you don’t have to pay).  It is better if you are paying them as you will be more accountable to them….and more importantly to yourself.  (I know …you do not have the money, I DID NOT either and I did it anyways)! Tell that person your DESIRES! Let them help you to ‘Road Map’ your directions to your DESIRES! Let GO!  Have FUN somewhere in each day.  Something that feeds your spirit.  Do it daily. …

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